DesigualCharacterised by a non-conformist and abundantly creative spirit, Desigual has entrusted Troll with the lighting for the newest shop, the flagship of the brand and a completely new concept of retail outlet. Located in Barcelona, the new shop occupies 1,000 square metres. This new space will be full of unique sensations, where buying is transformed into a pleasant act full of visual, musical and playful experiences. In terms of interior lighting, Desigual wanted lighting that was especially concentrated over the product so that it highlighted the clothes by creating a contrast of shadows. To achieve this effect, Arc luminaires were used with very concentrated light beams. For the exterior lighting, recessed floor uplights were used to illuminate the building façade with lighting power elements that prevent light pollution. The company defines its product as a typical Spanish wear, both in terms of its clothing, shops and advertising campaigns... to sum up Desigual is not the same. |
